According to E-marketer, by 2019 mobile advertising will represent 72% of digital ad spending in the United States. With people spending more time in mobile applications, mobile ads are becoming a win-win for marketers and mobile app owners.
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How can you improve your application and get people to enjoy it more? For this you’ll need to become an explorer and see what your users are doing – then you’ll be able to find out what works and what doesn’t.
Isn’t it weird to spend money on food that you aren’t even going to eat? It appears that it isn’t.
People gladly spend real money on virtual goods in their favorite mobile applications. This is called in-app purchasing, and it’s one of the best mechanisms for monetizing your app.
Nowadays, almost every type of app uses maps: ecommerce, dating, travel, fitness, and more. Location-based services are present in many apps as a core or additional feature. Using Google Maps in an app opens a whole range of possibilities to increase loyalty to your product.
When we offer our services to ecommerce businesses that already have mobile websites, we often hear something like this:
— “It’s too expensive for us.”
— “We aren’t ready for this kind of investment.”
Before 2016, iMessage was simply the default messaging application for iOS devices including iPhone, iPad, and iPod. iMessage extensions meant not only sending and receiving iMessages, but also includes sharing media files and stickers. Now it is even possible to make payments!
Since 2005, when Google presented its first web mapping service to the public, maps have evolved drastically. Today, mapping services are present in almost all kinds of applications. In this article, we’ll tell you how to integrate Google Maps and Apple Maps into an iOS app.
Say you need to find a route to your hotel in another city, or locate the nearest restaurants — maps are there for you. Having trouble identifying where you are, exactly? Maps can help with that, too. Late for a meeting? Maps can show you the way wherever you are.
Well, well, well. The New Year is just around the corner, and your app doesn’t seem to be ready for release. Your client insists it is released before the New Year, and now you need to figure out how to launch your app around the holidays.
Your app is finally ready for release and now the whole world needs to know about it. Is there an effective way to get noticed among millions of mobile apps? We will give an answer in this article.
If you think back to the last major purchase that you made, you likely checked multiple sources before coming to a final decision to actually make the purchase. But, there was a time that consumers would simply ask a friend, or buy whatever worked for them the last time.
There’s a golden rule in sales: the easier the payment process is, the higher the probability the customer will buy the product. This is especially true for ecommerce, where any problem with a mobile payment can be a serious obstacle to purchasing.